Many website owners are so preoccupied with what they think users want that they overlook the fundamentals of what makes using the internet so popular — speed.
Web page speed optimization should be a top priority for any website owner. The speed of your site dramatically impacts your site’s SEO (search engine optimization) and bounce rate. Bounce rates are calculated as the number of single-page sessions of zero-second duration divided by the total number of page sessions on your website. As you can see, a high number of zero-second page hits means that people aren’t waiting for your site to load before they leave.
At Indicus InfoTech, we will take care of the following factors for you :
- Unoptimized images
- File size minification
- Web host efficiency
- The use of apps, such as Flash
- Overly complicated themes and designs
- Embedded media such as videos being pulled from another site
- Heavy widget usage
Our website page speed optimization strategy will be developed and adhered to as additional pages are added to your company’s website. There will be standards in place that guide your designers on how to optimize images, the rules for using embedded media, and widget and plug-in use.
If you host your own site, as your website developers, we will pay careful attention to server speed, API usage, and caching. These factors are often referred to as “technical SEO” because they exist behind the scenes and are not part of the visually apparent parts of your website.
Is your website built for speed?
Want to enhance your site’s user experience and rankings by improving your website speed? Indicus InfoTech can help. We offer three separate website speed optimization service plans that can help your website load at top speeds. Some of the effects you’ll see after implementing our services include decreased bounce rate and extended time on-page.
In addition, you’ll also see an increase in conversions and even revenue year over year.
Why are website speed optimization services important to website success?
Simple! It’s not only what your site visitors want — it’s what Google wants. There’s a connection between page speed and SEO, and it’s exactly why your pages need to load quickly.
Google’s main job is to provide users with search results that best fit their queries. Not only do search engines serve pages with content that best fits the user’s query, they also want to display websites that provide a great user experience. And you guessed it — page speed is part of a great user experience.
4 factors that contribute to slow load time:
Sloppy HTML coding
Huge, unoptimized graphics
Too many redirects
Server location and performance
So why optimize your site for site speed?
- Customer satisfaction
- Lower server resources and costs
- Higher rankings
To get the best results from your campaign, consider bundling your site speed optimization services with any number of other services we offer!
Get started today!
If you want to drive results for your company while working with an award-winning company, Indicus InfoTech is here for you. Give us a shout today!