Wondering if email marketing is still a worthwhile marketing strategy despite the growing popularity of social media and search engines? Well, email continues to outperform other marketing channels by a long shot in terms of Return on Investment (ROI). For every $1 you invest in email marketing, you should expect a return of up to $42. That is what statistics say! Not bad, right?
Send Emails That Really Get Clicks!
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Whether you’re just starting out or already an expert, Indicus InfoTech’s easy‑to‑use email builder has the right tools to help your business succeed.
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Connect with your audience and look effortless while doing it!
Marketing your products or services by email can be a fast, flexible, and cost-effective way of reaching new customers and retaining existing customers by encouraging repeat website visits.
Email marketing can allow you to create targeted and personalized messages. This can help you to build meaningful relationships with your customers. It can also improve response rates to your direct marketing campaigns.
Launch large-scale campaigns or target specific profiles with our intuitive and powerful Email tool. Make use of cross-channel data to personalize messages that help your brand stand out above your competition.
Powerful features of email marketing service software, with minimum effort
Of the many benefits of email marketing, here are some..
- Low costs
- Reach an already engaged audience
- Deliver targeted messages
- Easy to get started with
- Easy process to measure
- Easy to share
- Drive revenue, convert leads
- Reach a global audience
- Instant impact
- Unrivaled return on investment
Did you know 50% of e-commerce revenue comes from email marketing?
Creating a strong email marketing strategy helps you reach and connect with your target audience in a personalized way and increase sales at an affordable cost. Just as other platforms and media have changed, email marketing tools give your business the ability to reach customers easier than ever.
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Our customers love us, that’s why we have been rated #1 in Email Marketing: Indicus InfoTech.
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Some of the Frequently Asked Questions w.r.t email marketing!
1. email marketing effective in increasing B2B sales?
Answer: When done right, email marketing is invincible! Click-through rates in the B2B ecosystem are 47% higher than in B2C. Also, 59% of B2B professionals consider email marketing as the most successful revenue-generating marketing channel.
2. What is the best time to send emails that boosts open rate, click rate, and sales?
Answer: Clearly, timing is everything. Sending emails on Tuesday and Thursday between 1-3 pm is considered to be safe and reliable. Not to mention, that pandemic has changed everything, and statistics now are ever-evolving. Best to study your own campaign and create your own timing that fits with the output you desire to achieve.
3. What is a good email open rate?
Answer: A good email open rate is averaged anywhere around 15-21%. The results are largely dependent on the quality of your database, industry benchmark, subject line of the email, the product category, and of course the audience profile.
4. What is an email newsletter?
Answer: It is the common type of email that businesses usually send out to their subscriber list to keep them up to date with the latest news, products, and offerings. It is mainly used to nurture prospects and ensure top-of-the-mind recall.
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